5 tips to improve your use of Instagram

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simarahman5835
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Joined: Sat Dec 07, 2024 4:41 am

5 tips to improve your use of Instagram

Post by simarahman5835 »

Instagram. It's impossible to miss this social network in recent years. Bought by the giant Facebook, Instagram continues to attract Internet users: +36% since 2017! Instagram is the image network par excellence . And it can be terribly effective for expanding your community. However, Instagram may not be suitable for everyone. For good communication, you have to choose the social network adapted to your project . If your business has nothing visual, it will be complicated to feed your account regularly.

Initially a social network of snapshots, Instagram has become more professional. Quality photographs and staging. In short, improvisation no longer really has its place (or almost). And to increase your chances of expanding your community on this social network, here are 5 tips to put into practice today.

Publish regularly
I know, I say it all the time. And I would do it every time. If there iraq whatsapp number data was only one rule to follow, it would be this: be consistent! You have to be on Instagram on a recurring basis . You can't post once a month and expect miracles. No. You're going to have to post every week, at least once. Ideally, once a day.

Of course, being regular doesn't mean posting a photo for the sake of posting a photo. No, your posts must have a purpose and meet your objectives . Don't forget that your Instagram account is part of your communication strategy. It's not your personal account.

Image

Visual consistency
As I told you in the introduction, Instagram is the social network of the image. At the beginning of the platform, the quality of the photos was really not an issue. Everyone posted what they wanted even if the photo was blurry. With the professionalization of the social network, it is impossible to continue like this. Your photos must be of good quality. We avoid overexposed photos (therefore all white), too dark or blurry. Your feed (all the photos that make up your profile) must also have a visual coherence . If possible in accordance with the graphic identity of your brand.

What do I mean by visual consistency? Define a photography style and stick to it. You can choose to post photos with only a white background or a colored background. You can opt for photos from behind only or in black and white. But the most important thing is to keep a consistent way of editing your photos . We avoid changing filters for each image. Personally, I use the Vsco Cam app to edit my images and apply my filter.
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