Stop the Bleeding:

Job data forum discussion of job market trends and data.
Post Reply
meshko890
Posts: 292
Joined: Thu May 22, 2025 5:11 am

Stop the Bleeding:

Post by meshko890 »

Pause Campaigns: Immediately halt any ongoing campaigns contributing to the problem.
Address Compliance Issues: If it's a legal or carrier-related issue, work with your SMS provider and legal counsel to rectify it immediately. This might involve a complete list wipe and restart.
Apologize (If Appropriate): If a widespread error or compliance breach south africa phone number list occurred, a sincere, single apology message (only to those affected, and only if legally permitted) might be necessary to start rebuilding trust. Do NOT send marketing messages under the guise of an apology.
Audit Your Existing List & Processes:

List Hygiene: Remove all hard bounces, inactive numbers, and (if legally required due to failed consent) potentially all contacts from the problematic list.
Opt-in Process Review: Scrutinize every single opt-in point. Is consent explicit, clear, and provable? Are all disclosures present? Are pre-checked boxes removed?
Content Strategy Review: Are your messages providing value? Are they relevant to your audience? Is your frequency appropriate?
Post Reply