How can I use IGTV in my business?

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How can I use IGTV in my business?
For businesses, IGTV is an opportunity to publish more in-depth phone number list content and connect with your audience, as well as having a greater chance of being discovered by other people, increasing your reach. Before listing some ideas for content that can be explored on your company's Instagram TV, it is ideal that your company also follows some basic principles , such as:



Content. Recycled content may not please the audience. Invest in creative content, new products and adapt to the platform;
Length of content. Think carefully before deciding on the length of your video. It is important to remember that shorter models are more popular with the public;
Video aesthetics. IGTV only accepts vertical videos and the quality of the videos can be quite high, so it is important to pay attention to the main elements of a video, such as lighting, image quality, etc.
That said, we have listed some content ideas that can be explored by your company :

Tutorials related to your business , showing how to use your products or services in the best way, for example;
Videos answering your audience's questions . You can share a question box on Stories, for example, select the best ones and answer them in a video for IGTV;
Interviews , whether with employees, clients or big names in your field;
Event coverage .