Interactive Marketing Campaigns (Beyond Broadcast):
Posted: Sat May 24, 2025 10:05 am
Use: Engage customers with rich media and interactive elements.
Method:
Product Launches: Send a video teaser for a new product, followed by a link to pre-order.
Promotions: Share image carousels of new collections or a GIF of a flash sale.
Quizzes/Surveys: Create engaging quizzes or surveys where users can reply with options.
Abandoned Cart (with rich media): Send images south africa phone number list of the abandoned items with a direct link back to the cart.
Benefit: Higher engagement rates due to the interactive and visual nature of WhatsApp.
Feedback Collection and Surveys:
Use: Solicit customer feedback after a purchase or service interaction.
Method: Send a quick survey where customers can reply with a number (1-5) or type out feedback.
Benefit: Gathers valuable insights and demonstrates that you value their opinion.
Loyalty Program Management:
Use: Provide loyalty program updates and exclusive perks.
Method: Send messages about point balances, new rewards available, or exclusive offers for loyal customers.
Benefit: Keeps loyalty members engaged and informed.
Method:
Product Launches: Send a video teaser for a new product, followed by a link to pre-order.
Promotions: Share image carousels of new collections or a GIF of a flash sale.
Quizzes/Surveys: Create engaging quizzes or surveys where users can reply with options.
Abandoned Cart (with rich media): Send images south africa phone number list of the abandoned items with a direct link back to the cart.
Benefit: Higher engagement rates due to the interactive and visual nature of WhatsApp.
Feedback Collection and Surveys:
Use: Solicit customer feedback after a purchase or service interaction.
Method: Send a quick survey where customers can reply with a number (1-5) or type out feedback.
Benefit: Gathers valuable insights and demonstrates that you value their opinion.
Loyalty Program Management:
Use: Provide loyalty program updates and exclusive perks.
Method: Send messages about point balances, new rewards available, or exclusive offers for loyal customers.
Benefit: Keeps loyalty members engaged and informed.