Francois KOLLI
November 1, 2024
Acquisition , Cross-channel - Omnichannel , Email , Content Strategy
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Magileads : Optimize your BtoB prospecting with an omnichannel platform
In a world where competition is increasingly fierce, it is crucial for B2B companies to stand out in their acquisition and loyalty strategy. The Magileads platform offers a complete solution to centralize your marketing and sales campaigns in a single tool. This article will guide you through the key features of Magileads, allowing you to maximize your korea email list prospecting and improve your results.
What is Magileads?
Magileads is an omnichannel platform that allows you to send marketing campaigns across multiple acquisition channels. Whether by Email , LinkedIn or SMS, you can manage all your interactions with your prospects from one place. This includes creating contact lists, sending multichannel sequences and tracking customer engagement leads .
Creating Contact Lists
One of Magileads' key features is the ability to create your own contact lists directly on the platform. There's no need to download an Excel file. Instead, you can create lists in real time, using sources like LinkedIn or Google Maps.
Creating Contact Lists in Magileads
Setting Up Emails and LinkedIn Accounts
Before you start your campaigns, it's essential to set up your sending emails and LinkedIn accounts. This is done in the "Sender" tab. Once this step is complete, you're ready to develop your campaigns.
Setting Up Email Sending in Magileads
Creating and Sending Campaigns
Creating campaigns in Magileads is intuitive. You can write emails, create LinkedIn messages, and SMS messages. Email templates allow you to easily customize your communications, increasing your chances of engaging with your prospects.
Email Personalization
When writing an email, it's important to personalize it. Use variables to insert the name and other relevant information about the prospect. This will make your message more engaging and relevant.
Email Personalization in Magileads
Sequence Automation
Once you have written your emails, you can integrate them into automated sequences. For example, you can set up a scenario where an email is sent followed by a reminder if the prospect does not open the first message. This allows you to proactively stay in touch.
Campaign Tracking and Analysis
After sending your campaigns, it is essential to track performance. Magileads allows you to track open rates, response rates, and other essential metrics. This helps you adjust your strategies based on the results achieved.
Monitoring Panel
The Magileads dashboard provides an overview of your campaign performance. You can view statistics for each campaign, allowing you to quickly identify what is working and what needs adjustment.
Tracking panel in Magileads
Active Lead Management
Another advantage of the platform is the active management of leads. Contacts who interact with your campaigns are automatically added to your tracking dashboard, making it easy to continue the conversation.
Interaction with leads.
You can respond directly to leads from the platform. This makes it easy to manage your interactions and allows you to stay in touch without having to navigate between different tools.
Active lead management in Magileads
Conclusion
Magileads is positioned as a must-have tool for B2B companies looking to optimize their prospecting and loyalty. By centralizing your campaigns in a single platform, you gain efficiency and clarity. Whether you're creating contact lists, sending campaigns, or tracking your leads, Magileads gives you all the features you need to succeed in your acquisition strategy. Don't hesitate to explore this platform to transform your marketing and sales approach.
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