With a mission to “power people and society” through the Internet, Rakuten has done everything (and still does) to become the largest service company operating on the Internet. Although time has shown that there are worthy rivals – such as Amazon and eBay , for example – the truth is thathas managed to maintain sales leadership in some countries, such as Japan, and continues to work with full efficiency, hoping to provide the best service to its customers.
Part of its success may be explained by the fact afghanistan telemarketing that the Rakuten Group has branched out into different areas of business and services. The idea has always been to create a kind of digital shopping center, where several stores, with different products, would provide customers with what they need most. This is how you can find it today onany entertainment item but also kitchen items, clothing items and even car accessories.
First of all, let's learn a little about the history of Rakuten . Originally from Japan and headquartered in Tokyo, Rakuten is identified as an e-commerce company. The big name behind the brand – who still leads the company – is Hiroshi Mitani . With an entrepreneurial spirit, Hiroshi Mitani has sought to lead the companyfor growth. Recent restructuring has done better than anything to pave the way for the future.
Officially launched in May 1997, Rakuten is now the largest website in Japan. In 2012, financial reports showed that the company had raised more than 4.6 billion dollars . And, of course, all of its success also depends on its workforce of more than 10,000 employees worldwide.
However, one of the details that sets theRakuten's most distinctive feature compared to other e-commerce platforms is the SuperPoints loyalty system . Through this loyalty system, Rakuten seeks to reward its customers by awarding them points every time they make a purchase through the site. By accumulating points, the customer can later use them to pay for future purchases.
